MÜSİAD EXPO 2020, which MÜSİAD organizes every two years, opened its doors today. The fair, inaugurated by Minister of Industry and Technology Mustafa Varank and MÜSİAD President Abdurrahman Kaan, will continue for 4 days. At MÜSİAD EXPO2020, which represents more than 40 thousand companies and is preparing to host 100 thousand visitors, the number of online visitors is expected to reach millions.

MÜSİAD EXPO, the International Economy, Finance and Trade Summit organized every two years by the Independent Industrialists and Businessmen Association (MÜSİAD), was opened by Minister of Industry and Technology Mustafa Varank and MÜSİAD President Abdurrahman Kaan. The MÜSİAD EXPO 2020 Trade Fair, held at the TÜYAP Fair and Congress Center in a hybrid format, both physically and online, in accordance with pandemic theories and TSE COVID 19 Safe Service standards, has begun to host visitors from Türkiye and abroad. MÜSİAD EXPO 2020, which has the distinction of being the largest fair held after the pandemic and which will end on 21 November, is being held in 10 halls over an area of 70 thousand square meters. At MÜSİAD EXPO 2020, which represents more than 40 thousand companies and is preparing to host 100 thousand visitors, the number of online visitors is expected to reach millions. More than 8 thousand B2B business meetings are also targeted at the fair.

At the organization, which is carried out without disregarding the Mask, Distance, Hygiene rule in any way, all participants and visitors enter after careful checks, and contactless technologies are used in the fair area. The TÜYAP team is on duty in the fair area for crowd control and disinfection procedures.

NEW COLLABORATIONS WILL BE DEVELOPED

Speaking at the opening ceremony, Minister of Industry and Technology Mustafa Varank, who stated that they expect the MÜSİAD EXPO 2020 Trade Fair, which is now among the virtually indispensable organizations of business life in Türkiye, to achieve a resounding success, said: “Comprehensive events such as MÜSİAD EXPO provide us with an opportunity to develop new collaborations with countries with which our trade volume is low. In these difficult days we are going through, the joint investment, joint production and joint trade opportunities established between countries will make it possible to develop a strong economic immunity against the pandemic. The winners of the post-pandemic period will be those who establish cooperation today and act quickly.”

Minister Varank, who said that they have set themselves the goal of making Türkiye one of the world's leading regional production and innovation centers, underlined that Türkiye is advancing towards this goal with confident steps thanks to its production infrastructure, its flawlessly functioning supply network, its qualified human resources, its hardworking entrepreneurs and its strong R&D ecosystem.
Varank, who said that the innovation which excited him most this year at MÜSİAD EXPO 2020 was the Entrepreneurship Area opened for the first time, also thanked the MÜSİAD management for the vision it has demonstrated.

NEARLY 15 THOUSAND VISITORS WILL COME FROM 125 COUNTRIES

MÜSİAD President Abdurrahman Kaan, who reported that there will be participation with stands from many countries, from Venezuela to Uzbekistan, from Azerbaijan to Cyprus, from Indonesia to Germany, said: “The intense demand from Europe, Asia-Pacific, Eurasia, Africa and the MENA countries, and the fact that nearly 15 thousand visitors will come from 125 countries, makes us particularly happy in these days when we are renewing our national macro policies in the name of production, trade, investment and employment.”

Kaan, who reported that an important step will be taken towards the development of exports and commercial relations between countries by signing MoU agreements with 20 new institutions from 4 continents at the fair, recalled that another of this year's firsts at MÜSİAD EXPO 2020 is the “Entrepreneurship Area” that will be opened for the first time. Saying that the investments which have become an important power of Türkiye and which resonate around the world will meet visitors in this hall, Kaan continued his speech as follows:

“At this year's EXPO, differently, caravans that will appeal to every income level will also take place at our fair in order to support Caravan Tourism. As you know, caravan tourism was put forward for the first time by MÜSİAD within the scope of our strategy of Developing New Tourism Resources and diversifying Tourism Investments, and it has met with considerable demand on a very broad basis. In this respect, we too have given a place to Caravan Manufacturers at this year's EXPO 2020. Apart from this, national electric vehicles will also be exhibited within the scope of EXPO 2020 this year. As MÜSİAD, we are very happy to give a place within the Fair to this initiative, which is a source of national pride and which should also be perceived as a supporter of the Green Deal”

WHICH ORGANIZATIONS WILL TAKE PLACE?

The fair, which will be attended by 400 foreign purchasing delegations from 50 countries, primarily Uzbekistan, Pakistan, Kazakhstan, Sudan, Libya, Qatar, Nigeria, South Africa, Iran, Iraq and Venezuela, will also host many organizations.

The International Business Forum (IBF), which will be held on 19 November with the participation of industrialists and businesspeople coming from all over the world, is one of these important meetings. At the forum, where the Economy of the Virus will be discussed, information will also be shared about the sectors that will experience a boom after COVID-19. The World Presidents Meeting will also be held on the same day.
On 20 November, President of the Republic of Türkiye Recep Tayyip Erdoğan will visit the fair. On the same day, bilateral business meetings of the Purchasing Delegations of the Ministry of Trade of the Republic of Türkiye will be held. In addition, the ‘MÜSİAD-World Honorary Consuls Trade and Diplomacy Summit’, which will bring together honorary consuls regarded as important players in international trade, will also be organized within the scope of the fair. 82 honorary consuls will take part in this summit.

On the last day of the fair, where country and panel presentations will be made, the MÜSİAD International Cooperation Agreements Signing Ceremony will be held. MÜSİAD has to date signed a total of 193 MOU agreements with various institutions and organizations. At MÜSİAD EXPO 2020, steps will be taken towards the development of exports and commercial relations between countries by signing MOU agreements with 20 new counterpart institutions from 4 continents.