The MÜSİAD Textile, Leather and Ready-Made Clothing Sector Board examined investment and trade opportunities in the field of textiles and ready-made clothing within the scope of its visit to Tunisia held between 12 and 15 February.
The visit to Tunisia carried out by the MÜSİAD Textile, Leather and Ready-Made Clothing Sector Board provided the opportunity to observe on site the potential in the field of textiles and ready-made clothing. Textile factories in organized industrial zones were visited and detailed information was obtained about production processes and export policies. It was observed that these facilities, which manufacture for Europe's leading brands, have modern infrastructures in line with high quality standards.
Commercial Ties Between Turkish and Tunisian Business People Are Strengthening
Within the scope of the visit, officials of the Embassy of the Republic of Türkiye in Tunisia, the Consulate General and the Commercial Counsellor's Office were met. Ambassador Ahmet Misbah Demircan and other officials shared their assessments regarding the development of commercial cooperation between Turkish and Tunisian business people.
Pointing out the advantages Tunisia offers in terms of investment and trade, Ambassador Demircan said, "Tunisia is in the position of a strategic gateway opening onto the African and European markets for Turkish business people. Our embassy is ready to support in every respect our business people who plan to invest here."
The Business Environment and Economic Advantages in Tunisia
Tunisia stands out with its trained workforce and safe business environment. In the country, where 95 percent of the population is literate, professionals specialized particularly in the fields of engineering and industry draw attention.
Free trade agreements occupy an important place in Tunisia's economic structure. The country, which has free trade agreements with Africa and Europe, offers advantages to Turkish companies in entering the European market. Particularly in the textile sector, there are commercial relations with Europe's leading brands going back many years.
In addition, companies investing in organized industrial zones in Tunisia are supported by the state with various incentives. When an investment is made, the capital brought in must be kept in the country, but there is no obstacle to transferring the earnings obtained abroad.
Tunisia Could Become a Strategic Production Hub in the Textile Sector
Tunisia stands out as a production base preferred by European investors for years. Factories producing particularly for French and Italian brands draw attention with their high quality standards and low cost advantages. It is recommended that Turkish textile companies also make use of this potential.
The main advantages Tunisia offers in the textile sector are as follows:
- A production infrastructure integrated with Europe,
- A qualified and educated workforce,
- The opportunity to produce at favourable costs,
- Easy access to the European and African markets,
- A safe economic environment conducive to doing business.
Conclusion and Future Plans
This visit carried out by the MÜSİAD Textile, Leather and Ready-Made Clothing Sector Board was assessed as an important step for the development of commercial cooperation between the two countries. It was stated that it would be of great advantage for Turkish business people planning to invest in Tunisia to contact embassy and consulate officials and obtain detailed information.
It was emphasized that Tunisia offers important opportunities for Turkish companies with its strategic location, free trade agreements, trained workforce and economic stability. It was recommended that companies operating particularly in the field of textiles and ready-made clothing consider Tunisia as a production and export centre.
